We’re Back! On September 7th, the Global eCommerce Leaders Forum (GELF) community reconvenes in New York City for our 7th Forum. Building on the momentum from our February GELF NYC ’17, we’re excited to announce that GELF NYC will now be a post-Labor Day gathering. Every September GELF NYC will bring together leaders from online retailers and global brands selling direct-to-consumer in markets around the globe. And yes, GELF LA will move to February in 2018!
This September 7th, international ecommerce experts will share insights and best practices as the fast-growing GELF community networks throughout the day. Join us at Convene NYC Midtown – West 117 W 46th Street – as we explore how digital retail innovation is disrupting the world of commerce.
Interested in being a sponsor? Please contact firstname.lastname@example.org.
GELF speakers will deliver a mix of global ecommerce strategy and tactical cross-border To Dos. Spend the day discussing proven and emerging international ecommerce market entry and growth models, learning how localized marketing programs drive customer acquisition and engagement and how to optimize key operational aspects of your global commerce plan.
Together we’ll explore how:
Breakout sessions and hands-on workshops will follow our morning and afternoon keynotes and showcases. Our program offers ecommerce professionals strategic insights and deep dives into how experts are tackling their top cross-border challenges and how leaders are making the case for investing in global retail growth.
Before our late afternoon networking reception, we will wrap up with our popular roundtables and mentoring sessions.
Bring your experiences and questions. Leave with insights and answers.
Are you interested in speaking at our Sept 7th GELF NYC '17? If you are an experienced executive from an online retailer or brand, please email Kent, Jim and Scott at email@example.com
Our keynote examines how the retail world is on the cusp of change as the global shopper increasingly crosses borders and channels. Find out how leaders are building a more unified global shopping experience as digital commerce connects customers and brands all around the world.
Our executive panel will analyze and discuss findings and conclusions from GELF’s in-depth research on China and APAC market entry and growth strategies.
Reflecting on lessons learned from selling via online marketplaces and direct-to-consumer digital touchpoints, our panelists will share and compare their unique POVs regarding market entry strategies and growth tactics driving their company’s international growth.
Our panel of international executives provide insights into how leaders are improving the international and cross-border shopping experience via localization of commerce, operational and other customer touchpoints.
Panelists explore how they are connecting with international shoppers via global story telling, compelling localized content and messaging across devices. We examine how retailers and brands are tailoring their brand experience to improve cross-border and in-country retail sales.
Our breakout session takes a deeper dive into how leading organizations are transacting globally across ecommerce, mobile, in-store and other distributed commerce touchpoints as they fulfill orders from their expanding network of global operations.
Learn how global retail brands are using ecommerce technologies and best practices to grow their international B-to-B and B-to-C sales. Our panel discusses their clients’ planning strategies and how they are executing eCommerce growth programs.
GELF’s international marketing track opens by exploring the opportunities and challenges related to connecting cross-border with members of the rising global middle class.
Expert panelists in international search, social, display, retargeting and email marketing weigh in on international customer acquisition best practices and how to plan and execute the right media mix and marketing campaigns to reach international shoppers.
In markets around the world, key opinion leaders (KOLs), celebrities, influential bloggers and social commentators establish trends and drive retail sales.
Learn how leaders are using social media and digital communities to engage and transact with Millennials and the rising global middle class.
Relatively new to cross-border and international ecommerce? This session is for you!
Panelists advise firms that are somewhat new to international ecommerce about how to make the case for global expansion.
Leaders from brands and retailers of different sizes and states of maturity share insights about the dynamics driving their international growth initiatives and the models they are exploring as they prep to go global – or prepare to ramp up existing international programs.
Pursuing global ecommerce opportunities can require examining and overcoming internal organizational dynamics, especially for larger firms. Mid market and smaller may be more agile, but they face resource constraints and other hurdles.
Get hands-on advice about how leaders are structuring their organizations to go global successfully. Explore how different org models vary by region and country. Learn how to successfully make the case for getting the resources and attention you need to grow your international sales!
GELF originated as a community of US ecommerce leaders interested in growing their outbound, cross-border sales. Today global cross-border ecommerce is one of the fastest growing sales opportunities for brand and retailers all over the world.
Our panel of ecommerce execs based outside the US presents a diverse, global perspective on why and how their companies are investing in cross-border and landed operations in fast-growing countries including the US.
Learn why the best defense of your US market share may be a strong offense in top global markets.
The GELF community tells us which region and countries matter most to their international ecommerce ambitions. Stay tuned as we develop the ever-popular Country Showcase!
Follow the customer is a time-honored mantra. But sometimes you have to lead too.
We explore how global brands and retailers are embracing digital transformation as the international customer journey crosses borders and blends physical and digital touchpoints.
Panelists provide an SMB perspective as they discuss what’s new and what’s next as they pursue international growth.
How are SMBs balancing international shipping, marketplaces and even landed investments in fast-growing global markets?
Learn how smaller brands are innovating to improve the cross-border customer experience.
Our panelists explore cross-border ecommerce opportunities in EMEA, the Americas and Asia-Pacific.
We discuss best practices for using consumer shopping behavior data and insights to connect with the next generation of online shoppers.
If you are an experienced executive from an online retailer or brand and are interested in speaking at our Sept 7th GELF NYC '17, please email Kent, Jim and Scott at firstname.lastname@example.org